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Archive for the ‘The Daily Swatch’ Category

Swatch, Mood Mascot and Tim Gunn Protégé

Tim Gunn has been tutoring our Swatch in how to be a Project Runway fashion mentor. Check out these images and let us know if you think Swatch could step in for Tim when he goes on vacation.

How to Sew a Holiday Ruff for Your Pet

Well of course we have to deck Swatch out in holiday finery! If you visit Mood NYC during the holidays you’ll see Swatch wearing this ruff we made for him out of green silk faille and red fringe trim, available at our stores. Doesn’t he look elegant yet holiday …

Game of Thrones Swatch


“Game of Thrones” Swatch.
Wearing fox and deerskin from our leather department in the NYC store and doing his best Lord Eddard “Ned” Stark imitation.